“What a difference a year makes! In 2011 our March loan production from the branches was $6,023,190. If you only look at the loans actually produced in the branches last month, not including any CUDC approvals or indirect loans, [in March 2012] we produced an amazing $14,726,902.29! That’s more than double what we did last year! I am so impressed and proud of our branch team! The MSR closed loans referrals are starting to be tallied and I’ve NEVER seen so many before! What fantastic teamwork!”

Evon Foster, COO, Public Service Credit Union

UPCOMING EVENTS

Join us for upcoming events led by Celeste Cook, credit union industry expert, strategist and founder/CEO of cuStrategies.

REGISTER ONLINE

Register for programs, seminars and schools led by Celeste Cook, a credit union strategist and founder/CEO of cuStrategies.

TRAINING ONLINE

View cuStrategies training led by Celeste Cook. All training can be modified for motivational, keynote, and breakout session.

cuStrategies will help you map out a strategy for success to help achieve your strategic goals for increased GROWTH AND PROFITABILITY.

In a recent cuStrategies training program, MSRs (tellers) were taught how to ask existing members the “RIGHT QUESTION” to capture loans from members whose autos were financed at another financial institution. Here are the astounding results:

45 auto refinance loans from another financial institution recaptured in one week
3 auto refinance loan opportunities from another financial institution captured in less than 30 minutes
1 auto refinance loan captured in less than one minute through drive thru the first time the question was asked by the drive-thru teller whereby the member immediately came into the branch and closed their auto refinance loan!

You can experience the same success through Celeste Cook’s programs and strategies. Read more about upcoming training programs, and how programs and speaking sessions can be tailored to your organization’s specific needs.

MEET CELESTE COOK